Creating Impactful Content for Social Media

In the digital age it’s easier than ever to connect with new people and get your mission in front of more.

But is it?

As slash/marketers you’re more than aware of the realities of the digital age.

You’re constantly competing with other organizations to get in front of new people. Posting on social media sounds like an easy way to be noticed, but as soon you post, your content gets smothered by the millions of other posts in people’s feeds.

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This series will teach you how to stay on top of the forever-changing content needs, algorithms, and organizational goals.

The series includes:

  • 3 live 60-minute classes with Q&A
  • Recordings available through July 30, 2023
  • Exclusive, FREE access to the fourth class: Social Media Roundtable — What’s Working Today

$249.00

Connect your mission to your marketing.

Live Classes. Unlike many other marketing curriculums, Creating Impactful Content for Social Media is taught live. What makes that special is the community of marketers who join our Classes. When you ask questions, you’ll find a dynamic group of people there to contribute answers and ideas to the discussion. And if you need more help on the topic, you can email us after class. If you can’t make classes live, with the course you get access to watch the recordings through July 30, 2023.

Nonprofits Only. You won’t get case studies from Apple or examples from Walmart. We teach from the perspective of attracting nonprofit audiences like donors, members, visitors, students, alumni and volunteers. Our interest is in helping you build a community that takes action.

We’re not teaching marketing — we’re teaching nonprofit marketing. This isn’t a generalist program. Whether it’s core skills like graphic design and copywriting, channels like email and social, or development communications sessions like annual appeals — our classes are tailored to the needs of a nonprofit marketer. And that doesn’t just mean our subject areas. We teach from the perspective of attracting nonprofit audiences like donors, members, visitors, students, alumni, and volunteers. Our interest is in helping you build a community that takes action.

Ideas for all budgets and any software. We know that some organizations have staff, structure and budgets to do big things. And that others are piecing together a patchwork all on their own. Our classes are software agnostic. We’ll show you how to be successful regardless of your tools and resources.

Learning takes time. These are not sales webinars masked as education. Classes are typically 60 minutes. We know that time is your most precious commodity. Classes are fast paced and full of ideas and information. And we’ll leave you with resources and tools to continue the work on your own.

Join the series for access to the recordings of each Creating Impactful Content for Social Media until July 30, 2023. You’ll build an understanding of all aspects of a successful giving day. And as a bonus — you’ll get access to Social Media Roundtable — What’s Working Today.

This series is for you if:

  • Your organization has big goals for your social media strategy and it’s your job to make sure you meet them
  • You believe you can do more on social media — you just don’t know where to start
  • You’ve wondered how other organizations are so successful on social media
  • Nonprofits
  • Associations
  • Arts & Culture
  • Education
  • Healthcare
  • Religious Organizations

What Students Say About Nonprofit Toolkit Training:

“Helpful, engaging, and fast-paced.”

— Erin Zimmerman, Executive Director, Abington Educational Fund

Master Class Class Date
Leveling Up Your Canva-Created Content for Social Media June 8, 2023
Tackling Trends on Instagram & Facebook June 15, 2023
Increasing Your Organization's Clout on LinkedIn June 22, 2023
Social Media Roundtable: What's Working Today June 29, 2023