Communicating Your Impact

Does your organization spend a lot of time talking about what you are doing rather than the results? Audiences value hearing about the outcomes they care about.

So often, communications focus on providing information and asking for support. But there are so many opportunities to showcase your impact that go beyond thanking and reporting to your community. Join this class to expand your thinking about who, how and where to demonstrate impact.


Duration 90 Minutes

Recording Available for One Month


UPGRADE: Get all 12 marketing skills you need to be a pro in 1 package: Foundations of Nonprofit Marketing Course. Buy now and save 15%!

Content will cover ideas for communicating impact to a range of audiences and in many different media. The class can be taken on its own, or as part of the Foundations of Nonprofit Marketing Course.

In this class you’ll learn:
  • How to communicate outcomes rather than activity
  • Different tactics for different goals
  • How to share impact throughout the year
  • What tools and tactics you can use to create engaging communications
Included with this class:
  • Access to the recording for one month
  • Resource guides and a project worksheet

This Class is for:

  • Nonprofits
  • Associations
  • Arts & Culture
  • Education
  • Healthcare
  • Religious Organizations

What Students Say About This Class:

“Information I can put to use immediately was delivered in an easy-to-absorb matter. Instructors took time to answer questions, both in chat and live.”

— Matt Popelka, Communications Coordinator, Friedreich's Ataxia Research Alliance (FARA)


Looking to improve your overall skills nonprofit marketing? Want access to the content all year?

The Foundations of Nonprofit Marketing Course covers the fundamental skills you need to deliver quality marketing for your organization. Registration includes 12 classes delivered monthly and access to class replays through December 2022.

Learn More About the Course