Connect your mission to your marketing.
Live Classes. Unlike many other marketing curriculums, Building a Better Giving Day is taught live. What makes that special is the community of marketers who join our Classes. When you ask questions, you’ll find a dynamic group of people there to contribute answers and ideas to the discussion. And if you need more help on the topic, you can email us after class. If you can’t make classes live, with the course you get access to watch the recordings through May 26, 2023.
Nonprofits Only. You won’t get case studies from Apple or examples from Walmart. We teach from the perspective of attracting nonprofit audiences like donors, members, visitors, students, alumni and volunteers. Our interest is in helping you build a community that takes action.
We’re not teaching marketing — we’re teaching nonprofit marketing. This isn’t a generalist program. Whether it’s core skills like graphic design and copywriting, channels like email and social, or development communications sessions like annual appeals — our classes are tailored to the needs of a nonprofit marketer. And that doesn’t just mean our subject areas. We teach from the perspective of attracting nonprofit audiences like donors, members, visitors, students, alumni, and volunteers. Our interest is in helping you build a community that takes action.
Ideas for all budgets and any software. We know that some organizations have staff, structure and budgets to do big things. And that others are piecing together a patchwork all on their own. Our classes are software agnostic. We’ll show you how to be successful regardless of your tools and resources.
Learning takes time. These are not sales webinars masked as education. Classes are typically 60 minutes. We know that time is your most precious commodity. Classes are fast paced and full of ideas and information. And we’ll leave you with resources and tools to continue the work on your own.
Join the series for access to the recordings of each Building a Better Giving Day until May 26, 2023. You’ll build an understanding of all aspects of a successful giving day. And as a bonus — you’ll get access to Giving Day Roundtable — Conversations About What’s Worked and What Hasn’t.