This class is designed to help you improve the content and process of developing your appeal letter. It will also help if you are interested in expanding into email and social or asking multiple times a year. If this is your first appeal, you’ll learn a proven format to follow. The class can be taken on its own or as part of the Foundations of Nonprofit Marketing Course.
In this class you’ll learn:
- A writing formula for creating an appeal that inspires action
- When and why to clean and segment your list
- Ways to combine your mailing with other “channels”—email, social and more—to stretch your fundraising budget and increase your revenue
- What to do and when to do it to get everything out the door on time
- How to efficiently repeat the cycle more than once a year
Included with this class:
- One login for live class
- Access to the replay for one month
- Resource guides
Upgrade to the course for access to the recording until December 31, 2022. Save 15% on all 12 Classes while building core marketing skills.