Nothing can keep you busier than creating and managing social media content. But without a strategy that connects your output to the outcomes you need, it could easily become a draining distraction.
In this class, we’ll discuss the role of social in an overall strategy. We’ll cover how to set goals and develop meaningful content. Learning what to measure on social is as important as what to create. We’ll talk about how to connect your efforts to progress and outcome metrics so you can evaluate how social is contributing to your organization’s success.
This class is designed for staff who are tasked with developing and executing a social media strategy. The class can be taken in its own to improve your social marketing, or as part of the Foundations of Nonprofit Marketing Course.
In this class you’ll learn:
Included with this class:
Upgrade to the course for access to the recording until January 31, 2022. Save 16% on each class while building core marketing skills. LEARN MORE >
What students say about Nonprofit Toolkit Training:
“One of the most helpful, clear and engaging webinars I have ever listened to.”
Bénédicte Schoepflin, Coordinator, Canadian Network for the Prevention of Elder Abuse
A powerful tool on its own or in combination with other channels, email can still be a sensitive subject. Learn guidelines for when to send, how much to send, what to say and how to manage your list.
Don’t let the images you receive limit the impact of your marketing. There are ways to improve almost any image — and ways to get your community taking better images for you.
2021 Foundations of Nonprofit Marketing Course
Looking to improve your overall skills nonprofit marketing? Want access to the content all year?
The Foundations of Nonprofit Marketing Course covers the fundamental skills you need to deliver quality marketing for your organization. Registration includes 12 classes delivered monthly and access to class replays through January 2022.