Developing Marketing Plans & Budgets for Nonprofits


Live January 21, 2021 | 2 PM Eastern
Duration 75–90 minutes
Recording Available for 7 Days


Register for the Foundations Course — and get two classes free!

Break the cycle of reactive marketing in 2021. If your communications efforts feel like you are scrambling to fill too many buckets, perhaps it’s time for a more comprehensive view.

Planning can feel like a chore and often becomes an exercise that ends up in a file, unused. We’ll discuss ways to streamline planning to ensure you stay on track without admin consuming your time. 

This class is designed for staff who are responsible for deciding what to do, scheduling and budgeting for marketing. Content will focus on developing a tactical marketing plan for the year. The class can be taken on its own or as part of the Foundations of Nonprofit Marketing Course.

In this course you’ll learn how to:

  • Balance messaging to create a healthy communications cycle
  • Create Marketing and Action Plans with clear goals, timelines, tasks and roles for each of your projects
  • Budget enough time and money to execute your ideas

Included with the recording of the class:

  • Access to the replay for 7 days
  • Resource guides

Upgrade to the course for access to the recording until January 31, 2022. Save 16% on each class while building core marketing skills.  LEARN MORE >

What students say about Nonprofit Toolkit Training:

“We have a very small staff and split communications duties between two staff members who have NO background in communications....this training is invaluable.”

Angela Marchesani, Clinical Supervisor, Women’s Resource Center

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2021 Foundations of Nonprofit Marketing Course

Looking to improve your overall skills nonprofit marketing? Want access to the content all year?
The Foundations of Nonprofit Marketing Course covers the fundamental skills you need to deliver quality marketing for your organization. Registration includes 12 classes delivered monthly and access to class replays through January 2022.

Buy the Full Course
Nonprofit Toolkit is a service of Iris Creative Group, Inc.