About

Marketing is fast-paced and changes daily. At corporations there may be a whole department dedicated to one aspect of marketing, but at nonprofits it all may fall on you or your small team. That means you need to be a pro in a crazy range of skills including graphic design, copywriting and video editing not to mention have the ability to plan and manage it all. We call you Slash/Marketers because chances are these duties are only part of your overall responsibilities.

But even if you are doing marketing for the first time or stretching into a new area, you should feel like you can do it like a pro. Nonprofit Toolkit classes are perfect for people who need to learn how to make solid marketing decisions and deliver great results – especially if you have limited time, budget and tools.

Our Educational Philosophy

Our programs are fast paced, interactive and packed with information. We focus as much on why to use a tactic as how – so you can make good decisions for your organization rather than just jumping on every trend.

Every session includes examples of the concept in action as well as how you can do it yourself – with or without a budget. Most Classes include suggestions for tools or resources you can use which are provided in a Resource Guide after class.

Learn From Working Nonprofit Pros

Nonprofit Toolkit training is a service of Iris Creative Group, Inc. Since 1996 we’ve been working with nonprofits solving branding, design, marketing and fundraising challenges. This isn’t theory to us. What we learn from doing this work daily, we put it into timely training for you.

BENEFITS

Longer Classes. That may not sound like a benefit, but it is. We know that time is your most precious commodity. Tighter even than budget. But a short class that only grazes the surface is worthless. We typically run a full 90-minutes to be sure we have time to cover our content and answer questions along the way. And we keep our shorter lessons tightly focused on a narrow topic to be sure we can deliver real value.

Realistic solutions. We know where you get stuck because we do this work, just like you. You can apply the concepts we teach using any software and on any budget.

Nonprofit-specific. You will not see a case study from Apple or an example from Walmart. Nonprofits have donors, volunteers and members not customers and shareholders. We focus on the marketing attracts and engages a community of support.

Paid classess = no sales pitch. There is absolutely a place for free content. But you may have noticed that a lot of it is shallow or a sales pitch in disguise. Paid programs allow for quality content to be developed. And since everyone paid to come, people show up and contribute, making it a better experience for everyone.

GET READY TO MARKET LIKE A PRO

OUR PEOPLE

Primary Instructors

BETH BRODOVSKY, PRESIDENT

I’m a Slash/Marketer just like many of you. I was planning on becoming a children’s book illustator when I got my BFA from Pratt Institute in Brookyln, NY.

But back in the 80s banks didn’t give mortgages to freelancers, so I ended up working at a nonprofit medical publisher. During my eight years there I moved into graphic design and then art direction before launching Iris Creative in 1996.

Over the last 25 years we’ve helped organizations focus their brands and deliver audience-centered communications. In 2017 we realized that many other nonprofit marketers were Slash/Marketers too, trying to learn all the things and often without the budget to bring in outside help. We launched Nonprofit Toolkit to help you build the design and marketing skills you need to grow your organization and your career.

MEGHAN REILLY, ART DIRECTOR

I began working with Iris Creative and Nonprofit Toolkit as an intern. Working closely with Beth and the whole team throughout my senior year of college, I began as a full-time employee in 2016 after graduating from Tyler School of Art at Temple University with a BFA in Graphic and Interactive Design and a Minor in Business.

While I am the lead designer here at Iris Creative, I’m most definitely a Slash/Marketer myself, working in all things design and marketing each day. In addition to sharing my knowledge of design and marketing in our Master Classes, I previously taught hundreds of amateur artists to paint as a teacher for the Uncorked Artist. I frequently return to my alma mater to teach graphic design demos and give students an inside look at what it’s like to work in the design world.

Team

Along the way, members of our team from Iris Creative as well as clients and colleagues may join us to contribute their expertise to classes and courses.

ELLEN KIRBY

MARIELLE ENTWISTLE

KAREN RUEDA

LIZ DOBRINSKA

MONICA BRODOVSKY

MARINA EYL

WHO TAKES OUR CLASSES

  • A Child’s Haven
  • Abe’s Garden
  • Abington Friends School
  • Access Esperanza Clinics
  • AchieveAbility
  • ACLU
  • AIM Academy
  • Alameda Health System
  • All Our Kin
  • Alpha Kappa Psi
  • American College of Physicians
  • American Craft Council
  • American Public Power Association
  • American Red Cross
  • American Society for Microbiology
  • Amphibian Stage
  • Anchor Point
  • AnitaB.org
  • Antaeus Theatre Company
  • Art Sanctuary
  • ASTM International
  • Astraea Foundation
  • AtlantiCare Foundation
  • Audubon Society
  • Austin Wildlife Rescue
  • Avalon Center
  • Bakersfield Heart Hospital
  • Bancroft
  • Barry Robinson Center
  • Bay Area Housing Corp
  • Beacon College
  • Bell Socialization Services
  • Belle Isle Conservancy
  • Bellevue LifeSpring
  • Bermuda College Foundation
  • Bert’s Big Adventure
  • Beth Am Israel
  • Bethanna
  • Bethel College
  • Beyond the Bomb
  • Beyond Uganda
  • BioBridge Global
  • Blue Ridge Hospice
  • Boston Lyric Opera
  • Boy Scouts of America
  • Boys & Girls Club
  • Boys Home of Virginia
  • Brain Injury Services
  • Branches Counseling Center
  • Brandon Hall School
  • Breastcancer.org
  • Bridge of Hope
  • Bridgeport Hospital
  • Bronx Children’s Museum
  • Brooke Charter Schools
  • Bryn Mawr College
  • Buffalo Opera Unlimited
  • Building Changes
  • California Film Institute
  • California State University
  • Caregiver Volunteers
  • CaringWorks
  • Carson Tahoe Health
  • CASA
  • Catalina Island Conservancy
  • Catholic Charities
  • Center for Addiction Treatment
  • Center for Elders’ Independence
  • Center for Head Injury Services
  • Center for Nonprofit Excellence
  • Center for Wildlife
  • Centro Legal de la Raza
  • CGSC Foundation
  • CharityVision
  • ChesPenn Health Services
  • Chestnut Hill College
  • Children First, Inc.
  • Children of Promise
  • Children’s Heart Foundation
  • Children’s Hospital of Philadelphia
  • Childrens Defense Fund
  • China Institute in America
  • City of Jacksonville
  • CityDance
  • Clay County Hospital
  • Climate Central
  • Closer to Home
  • Clubhouse International
  • College of Charleston
  • College Possible Philadelphia
  • Colon Cancer Coalition
  • Colony Retirement Homes
  • Communities Foundation of Texas
  • Communities In Schools
  • Community Legal Aid Society
  • Community Music Center
  • Community Partners International
  • Community Partnership School
  • Congreso de Latinos Unidos
  • Connect Thru Cancer
  • Consumer Reports
  • Copper Queen Community Hospital
  • Corazon de Vida Foundation
  • Coro Northern California
  • Corporate Accountability
  • Crisis Assistance Ministry
  • Crisis Center North
  • Cross Catholic Outreach
  • Crossroads Campus
  • Crown Financial Ministries
  • Curing Kids Cancer
  • Danceworks, Inc.
  • Dauphin County Library System
  • Day By Day Warming Shelter
  • DC Dream Center
  • de Toledo High School
  • Delaware Art Museum
  • Delaware Center for Horticulture
  • Delaware Hospice
  • Diakon Lutheran Social Ministries
  • Dolores Mission School
  • DonorsTrust
  • Dowling Catholic High School
  • Down Syndrome Association
  • Drexel University
  • Duffy Health Center
  • Duncan Regional Hospital
  • Durham Arts Council
  • Easter Seals
  • Eastern Oregon University
  • Ecology Project International
  • Education Writers Association
  • Einstein Healthcare Network
  • Embrace Relief
  • Entrepreneur Works
  • Equality Charter School
  • Equality Florida
  • Exalta Health
  • Extraordinary Families
  • Family Paths, Inc.
  • Family Support Center
  • Farmer Veteran Coalition
  • Feiro Marine Life Center
  • Fellowship Hall
  • Fire Museum of Maryland
  • Ford’s Theatre
  • Fostering Hope LA
  • Foundation for the NIH
  • Franconia Sculpture Park
  • Friends’ Central School
  • Funding for Good
  • Garden Terrace Senior Living
  • GardenShare
  • Gateway Rehab
  • Generosity Feeds
  • George Washington University
  • Gettysburg Foundation
  • Gift of Life Family House
  • Girls on the Run
  • Global Autism Project
  • GlobalGiving
  • Good Work Network
  • Goodwill Easter Seals
  • Gowanus Canal Conservancy
  • Grady Health Foundation
  • Green Our Planet
  • GreenLight Fund
  • Guardian ad Litem
  • Guilford Art Center
  • Habitat for Humanity
  • Harvard Hillel
  • Hawk Mountain Sanctuary
  • HealthHIV
  • Heart Walk Foundation
  • Help Hope Live
  • Hispanic Unity of Florida
  • Historic Seattle
  • HomeFront
  • Hope for Children Fund
  • Horizon House
  • Housing Equality Center of PA
  • Houston ToolBank
  • Hui Malama Ola Na Oiwi
  • Hydrocephalus Association
  • Independence Seaport Museum
  • InFaith Community Foundation
  • Inner-City Scholarship Fund
  • Institute for Jewish Spirituality
  • Iona Senior Services
  • Island Scholars
  • Jefferson Health
  • Jenkins Arboretum
  • Jewish Family & Career Services
  • Junior Achievement
  • Kappa Delta Pi
  • Kean University
  • Keiro Services
  • Kenneth King Foundation
  • Kimmel Center
  • Knox College
  • Komen Greater NYC
  • Kuyper College
  • La Comunidad Hispana
  • Laurel House
  • LEAD Public Schools
  • Legal Marketing Association
  • Lehigh University
  • Lehigh Valley Zoo
  • LGBT Life Center
  • Lifecycle WomanCare
  • Lifting Up Westchester
  • Literacy Inc.
  • Little Free Library
  • Lutheran Settlement House
  • Maestro Cares Foundation
  • Make-A-Wish
  • Mary Cariola Children’s Center
  • Maryland Judiciary
  • Mass Mentoring Partnership
  • May Dugan Center
  • May We Help
  • Melmark
  • Merakey
  • Mercy Education Project
  • Miami Children’s Museum
  • Michigan’s Children
  • Migrant Clinicians Network
  • Mikva Challenge
  • Minnesota Humanities Center
  • mission:brain
  • Missouri Charter Public School Assn.
  • Muhammad Ali Center
  • Mundo Verde Bilingual PCS
  • Museum of Boulder
  • Myriad Gardens Foundation
  • NAMI
  • Naples Botanical Garden
  • Nashville Bar Foundation
  • National Eating Disorders Association
  • Natividad Foundation
  • NC Museum of Natural Sciences
  • New England Village
  • Next Step Fund
  • Nonprofit Leadership Alliance
  • Nonprofit VOTE
  • Nueva Esperanza, Inc.
  • OIC of America
  • One City Schools
  • One World Education
  • Open Heart Kitchen
  • Oregon Zoo
  • Our Family Coalition
  • PA Humanities Council
  • Palo Alto University
  • Parents Inc.
  • Pasado’s Safe Haven
  • Paz de Cristo
  • Pennington School
  • Pennsylvania Horticultural Society
  • People’s Action Institute
  • Philadelphia Futures
  • Pinkerton Academy
  • Pittsburgh Botanic Garden
  • Planned Parenthood
  • Poe Museum
  • Polaris Project
  • Portland Jewish Academy
  • PowerPlay NYC
  • Princeton University
  • Project HOME
  • Pui Tak Center
  • QUEST, Inc.
  • Rainbow House Inc.
  • Rainforest Foundation US
  • REACH Mentoring Program
  • Refugee Solidarity Network
  • Regional Housing Legal Services
  • Resource Center
  • Restore a Child, Inc
  • Riverwalk Academy
  • Roberts Wesleyan College
  • Ronald McDonald House
  • Rotary Club o
  • Sacramento Loaves and Fishes
  • Safe Haven
  • Safe Sitter, Inc.
  • Saint Joseph’s University
  • Savannah Country Day School
  • Science Museum Oklahoma
  • Scott Arboretum
  • Second Harvest
  • Seismological Society of America
  • Senior Services Inc.
  • Seton Hall Law School
  • Shepherd’s Center of Richmond
  • Shipley School
  • Sickle Cell Association
  • Smith College
  • Social Justice Learning Institute
  • Sociedad Latina
  • Soroptimist International
  • Southern NJ Perinatal Cooperative
  • Southport School
  • SpeakUp!
  • Special Olympics
  • Spelman College
  • Spina Bifida Association
  • St Edmund’s Retreat
  • St Louis Learning Disabilities
  • St. Baldrick’s Foundation
  • St. Joseph’s Preparatory School
  • St. Lawrence University
  • St. Patrick’s Cathedral
  • Star of the Sea Foundation
  • STEMscopes
  • Student Advocacy Center
  • Summit Academy
  • Susan B. Anthony Project
  • Sustain Charlotte
  • Tahoe Forest Health System
  • Talbot Interfaith Shelter, Inc
  • Taliesin Preservation
  • Tanner Medical Foundation
  • Temple University
  • Tennessee Justice Center
  • Texas Advocacy Project
  • Texas Christian University
  • Thacher School
  • The 100 Club of Central Texas
  • Academy of Music
  • The ARC
  • The Atlas Society
  • The Children’s Museum
  • The Climate Registry
  • The First Tee
  • The Food Trust
  • The Global Good Fund
  • The Independence School
  • The Morgan Adams Foundation
  • The Peace Center
  • The Reentry Initiative
  • Theatre Under The Stars
  • Theraplay
  • Thomas Jefferson University
  • Three Rivers Legal Services
  • Tobosa Developmental Services
  • Toronto Wildlife Centre
  • Touch Management
  • Tower Hill School
  • TREE Fund
  • Trenton Health Team
  • Tusculum University
  • Tyler Arboretum
  • Tyler Clementi Foundation
  • United South End Settlements
  • United Way
  • University of Delaware
  • University of Michigan
  • University of North Carolina
  • University of Pittsburgh
  • University of Sciences
  • University of Texas
  • Uptown People’s Law Center
  • US Climate Action Network
  • US Lacrosse
  • Vera Institute of Justice
  • VFW National Home for Children
  • Victim Support Services
  • Villanova University
  • Virginia Center for the Creative Arts
  • Vote Run Lead
  • VSA Texas
  • Wayfinder Family Services
  • Well Beyond
  • Wellesley Centers for Women
  • West Haven Community House
  • Western Nevada College
  • Western Sustainability Exchange
  • Westside Health
  • Westtown School
  • White Rock Montessori
  • Whitman-Walker Health
  • Wilbraham & Monson Academy
  • Wilderness Torah
  • Willow Domestic Violence Center
  • Win Without War
  • Wisconsin Dental Association
  • Women Against Abuse
  • Women Organized Against Rape
  • Women’s Medical Fund
  • World Craniofacial Foundation
  • World Renew
  • World Science Festival
  • World Wildlife Fund, Inc.
  • Wright-Locke Farm
  • Writers in the Schools
  • Wu Yee Children’s Services
  • Xavier Mission Inc.
  • YMCA
  • YWCA
  • Zaching Against Cancer